Arborê is a store selling exclusive, high-end furniture made from reclaimed logs or managed wood from the Amazon rainforest. The company specializes in designing standout pieces that are environmentally friendly and sustainable. The furniture is classified by architects as rustic, fine and refined.

The symbol was designed as a representation of a tree. We chose not to use generic forms of this element, so we designed an exclusive symbol for Arborê. There is a base, a trunk and a crown, with branches spread out and the initial ‘A’ present in the brand’s formation. It can be perfectly applied in small formats or engraved on the surface of the furniture.

It is a symbol of identity and elegance, which perfectly matched the project. Despite its circular shape, it is not enclosed within a circle. Its lines are free and represent the natural contour of the wood.

Photography: Karen Andrade
Architects: Aline Faria and Amanda Rodrigues